Nationwide Named Official Insurance coverage Accomplice Of Minor League Baseball

Minor League Baseball™ and Nationwide, one of many largest suppliers of insurance coverage and monetary providers merchandise within the U.S., at the moment introduced a multiyear partnership making the Columbus-based firm the "Official Insurance coverage Accomplice of Minor League Baseball."


Underneath the phrases of the brand new settlement, Nationwide secures unique nationwide rights within the insurance coverage class, turns into the most recent industrial companion of MiLB's industry-leading Hispanic fan engagement platform, Copa de la Diversión™ ("Copa"), and is a presenting companion of a number of new fan-centric possession platforms.


Serving tens of millions of shoppers throughout the nation and acknowledged as No. 1 in Buyer Satisfaction with Small Industrial Insurance coverage*, Nationwide's values align with MiLB's dedication to enhancing communities whereas embracing variety and inclusion.


"Our partnership with Nationwide presents a singular alternative to drive worth for Minor League Baseball followers, groups, and communities whereas supporting most of the attributes that make Nationwide an industry chief in insurance coverage providers," mentioned Minor League Baseball's Chief Advertising & Industrial Officer David Wright. "From highlighting Nationwide's small enterprise and pet insurance coverage merchandise to chronicling unbelievable participant journeys and our variety and inclusion efforts, I look ahead to seeing this relationship develop for a few years to come back."


MiLB has additionally created a number of new platforms as pillars of Nationwide's partnership. Throughout Might and June, the "Small Enterprise of the Month, Offered by Nationwide" program will acknowledge small enterprise homeowners in collaborating MiLB markets. The partnership may even embrace a "Pet of the Month, Offered by Nationwide" activation in July and August. In 2020, followers might be launched to a content material sequence, "The Street to the Present®, Offered by Nationwide," which is able to comply with a few of baseball's high prospects throughout their journeys by means of the Minors to creating their Main League Baseball debuts.


"Nationwide has been an industry chief in utilizing sports activities sponsorships as a solution to join with shoppers and companions," mentioned Ramon Jones, Nationwide's chief advertising officer. "This new partnership with Minor League Baseball gives ample alternatives to share the Nationwide story with the greater than 41 million followers that go to Minor League Baseball ballparks yearly. It additionally permits us to showcase our insurance coverage brokers because the trusted members of the neighborhood they honestly are. We're excited to start working with the groups and attending to know the followers!"


For extra on Minor League Baseball's rising checklist of strategic industrial companions, click on right here.



About Minor League Baseball
Minor League Baseball is the governing physique for all skilled baseball groups in the USA, Canada, and the Dominican Republic which can be affiliated with Main League Baseball® golf equipment by means of their farm programs. In 2019, Minor League Baseball attracted over 41.5 million followers to its ballparks to see baseball's future stars and expertise inexpensive family-friendly leisure that has been a staple of Minor League Baseball since 1901. For extra data, go to www.MiLB.com. Observe Minor League Baseball on Fb, Instagram and Twitter.


About Nationwide
Nationwide, a Fortune 100 firm primarily based in Columbus, Ohio, is among the largest and strongest diversified insurance coverage and monetary providers organizations in the USA. Nationwide is rated A+ by each A.M. Finest and Normal & Poor's. An industry chief in driving customer-focused innovation, Nationwide gives a full vary of insurance coverage and monetary providers merchandise together with auto, enterprise, owners, farm and life insurance coverage; private and non-private sector retirement plans, annuities and mutual funds; extra & surplus, specialty and surety; pet, motorbike and boat insurance coverage. For extra data, go to www.nationwide.com. Observe us on Fb and Twitter.


*Nationwide obtained the very best rating within the J.D. Energy 2018 Small Industrial Insurance coverage Research of shoppers' satisfaction with their insurance coverage supplier. Go to jdpower.com/awards.

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